Welcome to the National Health Coach Network
Our Vision & Leadership
Building the backbone of a profession — and a healthier future for America.
Our Mission
To strengthen the nation's health by connecting people with credentialed, outcomes driven health coaches — and by giving coaches the tools, structure, and support they need to thrive in clinical and community settings.
Clarity of Purpose
Every decision we make is guided by our commitment to elevate the health coaching profession through credentialing, accountability, and measurable outcomes.
Unified Profession
We bring together coaches, practices, and organizations around shared standards and a commitment to excellence that benefits everyone.
Real Impact
We measure success in health outcomes, not just activity — coaches and practices using our platform drive documented improvements in patient health.
Our National Vision
A future where every American has access to a qualified health coach — and where health coaches are recognized, respected, and reimbursed as essential members of the care team.
The Healthcare Shift
The U.S. healthcare system is at an inflection point. We're transitioning from a model focused on treating disease to one centered on preventing it. Health coaches are uniquely positioned to lead this shift, yet the profession has lacked the infrastructure to scale nationwide.
NHCN is building that infrastructure — a unified, credentialed, outcomes-driven network that transforms how health coaching is delivered across America.
Nationwide Reach
- Coaches in all 50 states
- Integration with major health systems
- Partnerships with insurance providers
- Partnerships with employers
- Access to both clinical and community settings
Profession Strength
- Unified professional standards
- National credentialing pathway
- Clear career progression
- Recognition as an essential healthcare role
Financial Sustainability
- Reimbursement pathways
- Competitive compensation
- Diverse revenue models
- Viable long-term careers
Proven Outcomes
- Documented health improvements
- Cost reduction for payers
- Measurable patient satisfaction
- Evidence-based impact
Our Strategic Pillars
National Infrastructure
A trusted registry of credentialed coaches, standardized credentialing pathways, and unified professional standards that create national consistency.
Connected Ecosystem
Seamless connections between coaches, practices, organizations, and technology platforms that enable efficient delivery and shared outcomes data.
Outcomes Excellence
A commitment to measurable health improvements, documented impact, and continuous quality improvement that proves the value of health coaching.
Leadership Team
Experienced healthcare leaders building the future of health coaching.
The NHCN leadership team brings together decades of experience in clinical operations, technology architecture, healthcare policy, and health coaching. We are united by a belief that the health coaching profession deserves—and needs—real infrastructure, not just another platform.
Our Core Values
Excellence
We set high standards and meet them. Every coach, every practice, every interaction reflects our commitment to excellence.
Equity
We believe health coaching should be accessible to all Americans. We're committed to building pathways that serve underserved populations.
Accountability
We measure outcomes. We track results. We hold ourselves and our network accountable for demonstrable health improvements.
Collaboration
We succeed by working together — coaches with practices, organizations with communities, technology with clinical expertise.
Innovation
We embrace new approaches. We invest in technology and new models that make health coaching more effective and more accessible.
Growth
We're committed to the continuous growth and development of coaches, practices, and the profession as a whole.
The Future of Health Coaching
Where Health Coaching is Heading
Health coaching is no longer an experimental intervention—it's an evidence-based practice that improves outcomes and reduces costs. The question is no longer "Should we use health coaches?" but rather "How do we integrate them effectively into our care model?"
NHCN is positioning the profession to meet this moment. We're creating the infrastructure that makes it possible for health coaching to scale across the country.
The Next 5 Years
- Establishment as the de facto national credentialing body
- Expanded reimbursement models and payer partnerships
- Scaling to 5,000+ credentialed coaches nationwide
- Integration with major EHR and practice management systems
- Documented outcomes published in peer-reviewed journals
The Next 10 Years
- Health coaches as recognized members of care teams in most practices
- Standardized reimbursement rates across major payers
- 10,000+ credentialed coaches in active practice
- Health coaching available to millions of Americans annually
- Measurable impact on national health outcomes and healthcare costs
Every credentialed coach in our network, every practice implementing coaching, and every patient benefiting from behavior change moves us closer to a healthcare system that prevents disease, extends healthy lives, and reduces suffering across the country.
Join Us in Building the Future
Whether you're a health coach seeking credentialing, a practice ready to transform patient care, or an organization committed to population health—NHCN has a place for you.